Political speaker Alastair Campbell is a writer, communicator and strategist best known for his role as former British Prime Minister Tony Blair’s spokesman, press secretary and director of communications and strategy. Still active in politics and campaigns in Britain and overseas, he now splits his time between writing, speaking, charities and consultancy.
He has for many years been chairman of fund-raising of Bloodwise, Britain’s main blood cancer charity, but in recent years has become increasingly involved with mental health charities and causes. A former ‘Mind Champion of the Year’, he is an ambassador for the Time to Change campaign to raise awareness about mental illness, ambassador for Alcohol Concern, patron of Maytree, the country’s only charity for the suicidal, and of Kidstime, which supports the children of mentally ill parents. He co-founded the all-party campaign, Equality4MentalHealth, which was credited in Parliament by Chancellor George Osborne with securing an extra £600million for mental health services in the 2005 spending review.
Though he left a full-time role with the Blair government in 2003, he returned for the subsequent three general elections to help first Blair, then Gordon Brown and Ed Miliband. He also advised the Better Together campaign against independence for Scotland. He continues to advise left of centre parties, in particular in the Balkans, where he has for some years been a strategic director for the Albanian Socialist Party, who won a landslide victory in June 2013, making Edi Rama Prime Minister. Campbell has been Humanitas Visting Professor on media at Cambridge University, and has been honoured by both University College Dublin and Trinity College Dublin for his contribution to the Northern Ireland Peace Process. He is on the advisory board of Portland PR, and in addition independently acts as an advisor to governments, businesses, charities, sports organisations and high profile individuals. He helped to found the world’s first university in football business, UCFB, in Burnley, Lancashire, which has since extended to Wembley and Manchester City’s Etihad stadium.
He writes a monthly interview for GQ magazine, and has covered figures as varied as Jose Mourinho and Nicola Sturgeon, Kevin Spacey and Mario Balotelli. Passionate about sport, he was written about different sports for The Times, the Irish Times and Esquire magazine. He was communications adviser to the British and Irish Lions rugby tour of New Zealand in 2005. He has raised funds for Burnley FC, a team he has supported since the age of four. His charity projects have involved him playing football with both Diego Maradona and Pele, and appearing in a one off version of the popular TV programme, The Apprentice.
In July 2007, he published his first book on his time with Tony Blair, The Blair Years, extracts from his diaries from 1994 to 2003, which was an instant Sunday Times Number 1 bestseller. He has since published four volumes of the full diaries, and a special edition of the diaries focused on the Northern Ireland peace process, ‘The Irish Diaries’. He has continued to keep a diary and is expected to publish his post Downing Street diaries in the future. His first novel, All In The Mind, appeared in November 2008, to enthusiastic reviews for its frank examination of mental illness. His second novel Maya, a gripping analysis of fame and the obsession it attracts, was published in February 2010. His third novel, published in September 2013, was called My Name Is, and tells the story of a young girl’s descent into alcoholism. This led to him becoming an ambassador for Alcohol Concern. His fourth novel, Saturday Bloody Saturday, co-written with former footballer Paul Fletcher, was published in 2018.
In October 2008 Alastair broadcast an award-winning one hour documentary on BBC2 about his own breakdown in 1986. Both the film, Cracking Up, and All In The Mind, won considerable praise from mental health charities and campaign groups for helping to break down the taboo surrounding mental health, leading to his election as Mind Champion of the Year award in May 2009. He has also made a BBC documentary about alcoholism, and more recently a film about wildlife. He has made a film too about his love of bagpipe music, which ended with him performing in front of 2,500 people in Glasgow’s Royal Concert Hall.
In the wake of the referendum in which the UK voted to leave the EU, he helped set up a new newspaper, The New European, which campaigns against Brexit. He is editor-at-large and writes a weekly column for the paper, and speaks regularly at rallies and campaign meetings aimed at stopping Brexit.
He writes a monthly interview for GQ magazine, and has covered figures as varied as Prince William and Jose Mourinho, Al Gore and the Archbishop of Canterbury, Nicola Sturgeon and Nicola Adams. Passionate about sport, he was written about different sports for The Times, the Irish Times and Esquire magazine. He was communications adviser to the British and Irish Lions rugby tour of New Zealand in 2005. He led a fundraising drive for Burnley FC, a team he has supported since the age of four, when the club was in financial trouble. They are currently riding high in the Premier League. His charity projects have involved him playing football with both Diego Maradona and Pele, and appearing in a one off version of the popular TV programme, The Apprentice.
In his time in Downing Street he was involved in all the major policy issues and international crises. He has said that in ten years in the media, and a decade in politics, he saw his respect for the media fall and his respect for politics rise. He was called to the Leveson Inquiry into press standards twice, first for his insights into modern journalism, second to give his views on the changed relationship between politics and media. He is a sought after speaker at events around the world, specialising in strategic communications, leadership, team building and crisis management. Since publishing Winners: And How They Succeed, he has been asked to support a number of leading sports organisations.
He lives mainly in London, with his partner Fiona Millar, journalist and education campaigner.