Sales Speaker April Dunford

April Dunford

Bestselling Author, Obviously Awesome; CEO, Ambient Strategy. Sales & Positioning Expert

A leader in positioning who has helped over 100 startups stand out from the competition. Speaker April Dunford is a popular keynote speaker who delights her audience with her market strategy, positioning, and new product introduction knowledge. Organizations book April Dunford to learn about powerful product positioning, why great companies stand out, and how to fix their existing positioning.

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    April Dunford biography

    Sales speaker April Dunford is an entrepreneur, an executive consultant, an angel investor and a board member. She specializes in assisting businesses turn complicated products into something people will love.

    In fact, April assists entrepreneurs, marketers, and sales teams. She believes that positioning is the key to standing out from the competition. If you want to take your marketing to the next level and make more sales, then strong positioning is crucial. That is because strong positioning is the foundation of a business’ branding. It is also the foundation of messaging, sales strategy, and lead generation.

    Speaker April Dunford assists B2B tech companies fine-tune their positioning through methods that she crafted in over two decades working as a marketing executive. These methods have helped her make over 100 startups stand out.

    April is the author of the bestselling book Obviously Awesome. The book illustrates what positioning methods every startup should follow to find success. Furthermore, April is a popular keynote speaker who delights her audience with her market strategy, positioning, and new product introduction knowledge.

    She is also a firm believer that people learn better through stories, real examples, and humor. This is why her keynotes feature a mix of all three.

    April Dunford Speaking Videos

    April Dunford - Powerful Product Positioning
    April Dunford - Why Great Companies Stand Out

    April Dunford Keynote Topics

    In this thought-provoking session, April Dunford will focus on the often overlooked but crucial aspect of product development: positioning. In this talk, April will delve into the process of positioning a product to showcase its unique value and stand out in the market. She will also provide insights on re-positioning strategies and the impact they can have on a business's overall success. Don't miss this chance to gain valuable knowledge on how to effectively position your product for maximum impact.

    In this talk, positioning expert April Dunford teaches audiences how to find the unique value of their product and effectively communicate it to their target audience. This talk, based on her bestselling book, includes lessons on the five components of effective positioning, how to connect with an audience, how to select the right market for a product, and how to use different positioning strategies to advantage. Through anecdotes and case studies, Dunford, a tech executive with 16 successful product launches under her belt, shares her expertise on standing out in a crowded market. This talk is useful for entrepreneurs, marketers, and salespeople looking to effectively bring new products to market.

    This workshop is designed to help your executive team gain clarity and alignment on the positioning of your product or company. Through a structured process, you will work together to identify and define the key components of your positioning, and then use these components to create a clear and compelling sales narrative that effectively communicates your value to your target audience. This workshop can be transformative for the right startups, but it is important to have a conversation to determine if it is a good fit for your company and its specific needs.

    FAQs on Booking April Dunford

    How to book April Dunford as a keynote speaker?
    Aurum Speakers Bureau can help you book April Dunford as a speaker for your next event, conference, or board meeting. Simply fill out our contact form to inquire about April Dunford's availability for a speaking engagement. One of our booking agents will respond to your request immediately and contact the speaker to let them know you want to hire them. We will assist you with obtaining speaking fees, booking information, and confirming availability for April Dunford or any other top keynote speaker or celebrity of your choice.
    How much is April Dunford speaking fee?
    April Dunford speaking fees are determined by several factors, including the event's date, whether it's a virtual or in-person event, the duration, format, preparation required for their speech, and more. The same applies to the cost to hire any other top expert speakers and celebrities. The Speaker Fee Range listed on our website is simply a guideline and is subject to change without notice. If you would like to hire April Dunford to deliver a keynote speech for your event, please fill out the contact form or email us at with as much detail as possible. One of our experienced agents will get in touch with you and let you know exactly how much it will cost to book April Dunford.
    How can I contact April Dunford?
    We only work with April Dunford on paid speaking engagements. Aurum Speakers Bureau can assist you in booking April Dunford and will handle all negotiations, contracts, and logistics associated with having April Dunford speak at your event. We will be your sole point of contact throughout the process. Get in touch with Aurum Speakers Bureau today, and we will reach out to any motivational speaker or celebrity you want to enquire about speaking at your event. If you wish to contact April Dunford for any other reason, we will be unable to assist you as we are not authorized to provide personal contact information.
    Can I book April Dunford for a virtual keynote?
    Yes, April Dunford is available for virtual keynotes and webinars. To book April Dunford for a virtual event, please complete the contact form or send us an email to inquire about the special fees for virtual engagements.