Motivational Speaker Magnus Scheving

Magnús Scheving

Creator & Star as "Sportacus" of LazyTown


Founder of LazyTown, an entertainment brand that encourages parents and children to choose healthy options. Speaker Magnús Scheving has assisted world leaders such as David Cameron and Michelle Obama in dealing with the issue of child obesity. Organizations book Magnús Scheving to learn about the story of LazyTown, health, marketing, personal empowerment, and social entrepreneurship for the greater good.

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    Magnús Scheving biography

    Motivational speaker Magnús Scheving is an entrepreneur who has always had clear goals and achieved them all. Magnús has stayed motivated and inspired throughout his life, from his humble Icelandic roots to becoming a fixture in more than 500 million homes around the world. He has always strived for success and self-improvement, with the primary goal of enhancing the lives of individuals worldwide.

    Magnús is mostly famous for his role as “Sportacus” in LazyTown. Entertainment brand LazyTown encourages parents and children to choose healthy options. More than 170 countries have seen the TV series which he wrote, directed, and produced. LazyTown has obtained several awards, including a BAFTA. In addition, it has received nominations for two Emmys.

    Speaker Magnús Scheving is no stranger to accolades for his accomplishments. He became Iceland’s Athlete of the Year after winning two European Championships titles. On top of that, he has been named Iceland’s Marketing Man and Entrepreneur of the Year. Furthermore, he has obtained the Nordic Public Health Prize. He also received the MDF’s Healthy Living Award for his efforts in promoting a healthy lifestyle in Spain. In addition, he has obtained an Export Award from Iceland’s President.

    With Turner Enterprise’s acquisition of the LazyTown brand and the subsequent appointment of Magnús as CEO, world leaders such as David Cameron, Cecilia Morel, Michelle Obama, and former Mexican President Felipe Calderón have enlisted Magnus’ assistance in dealing with the issue of child obesity. The European Commission and the United Nations have also enlisted him to promote healthy and active lifestyles.

    Actor, athlete, entrepreneur, and creative all rolled into one: Magnus Scheving is a sought-after motivator and motivational speaker with extensive knowledge. He always succeeds in infusing inspiration to every audience he speaks to, thanks to his spirit and energy.

    When Magnus gives speeches, he uses his athleticism and finely honed performance skills to convey the wisdom and experience he has gained over the course of his long and successful career.

    Magnús Scheving Keynote Topics

    In this keynote speech, motivational speaker Magnús Scheving will tell his incredible history creating LazyTown from his native Iceland to becoming a global phenomenon. The speech will address aspects such as:
    · How can we stay creative? How to accept the risk and get out of your comfort zone.
    · The role of a leader in developing a recognizable and enduring style for the brand
    · Re-define what profit means - business ethics that go beyond the economic aspects
    · Cultivating positive attitudes for your business to flourish

    In this speech the successful businessman & entrepreneur Magnús Scheving will empower your audience so that they can improve in all aspects of their lives. Thanks to his experience of more than 30 years educating and motivating people to make the right decisions, Scheving will apply his leadership, motivation and team management skills to share the foundations and knowledge that everyone must have to empower themselves. With his innate ability to connect with people, Magnús will get the audience involved and engaged from beginning to end.

    In this speech, the entrepreneur and creator of the LazyTown series, Magnús Scheving, will talk about how he managed to transform an idea to promote children's nutrition and health into a respected global brand. Your audience will learn first-hand how the series and brand creation process went, as well as discovering how communication and marketing were focused, which allowed the series to be taken from Iceland to more than 180 countries around the world.

    The producer, creator and star of LazyTown, Magnús Scheving has two very clear premises in his life, "Profitability and responsibility go hand in hand" and "True success is achieved when everyone wins." Thanks to them, he has achieved many national and international successes starting from his native Iceland and has managed to generate really good habits for all the viewers of the series. This achievement was possible due to the great social commitment that the series has as it evokes its viewers to improve themselves by promoting values ​​such as effort, help or camaraderie apart from sport.

    Magnús Scheving Speaking Videos

    Magnus Scheving (Lazy Town): "The future is minimalist"
    Magnús Scheving - Turning Health into a Game

    FAQs on Booking Magnús Scheving

    How to book Magnús Scheving as a keynote speaker?
    Aurum Speakers Bureau can help you book Magnús Scheving as a speaker for your next event, conference, or board meeting. Simply fill out our contact form to inquire about Magnús Scheving's availability for a speaking engagement. One of our booking agents will respond to your request immediately and contact the speaker to let them know you want to hire them. We will assist you with obtaining speaking fees, booking information, and confirming availability for Magnús Scheving or any other top keynote speaker or celebrity of your choice.
    How much is Magnús Scheving speaking fee?
    Magnús Scheving speaking fees are determined by several factors, including the event's date, whether it's a virtual or in-person event, the duration, format, preparation required for their speech, and more. The same applies to the cost to hire any other top expert speakers and celebrities. The Speaker Fee Range listed on our website is simply a guideline and is subject to change without notice. If you would like to hire Magnús Scheving to deliver a keynote speech for your event, please fill out the contact form or email us at with as much detail as possible. One of our experienced agents will get in touch with you and let you know exactly how much it will cost to book Magnús Scheving.
    How can I contact Magnús Scheving?
    We only work with Magnús Scheving on paid speaking engagements. Aurum Speakers Bureau can assist you in booking Magnús Scheving and will handle all negotiations, contracts, and logistics associated with having Magnús Scheving speak at your event. We will be your sole point of contact throughout the process. Get in touch with Aurum Speakers Bureau today, and we will reach out to any motivational speaker or celebrity you want to enquire about speaking at your event. If you wish to contact Magnús Scheving for any other reason, we will be unable to assist you as we are not authorized to provide personal contact information.
    Can I book Magnús Scheving for a virtual keynote?
    Yes, Magnús Scheving is available for virtual keynotes and webinars. To book Magnús Scheving for a virtual event, please complete the contact form or send us an email to inquire about the special fees for virtual engagements.