Sales speaker Shawn Callahan is the founder of Anecdote and author of Putting Stories to Work. Anecdote is a company that specializes in business storytelling.

Starting out in technology, Shawn worked for companies like IBM and Oracle. Eventually, he concluded that it was the people who make or break a business. So in 2004, he started a company called Anecdote, which assists leaders in telling excellent stories verbally. In addition, he has worked with some of the world’s largest corporations, including Danone, Shell, TESCO,  Microsoft, Allianz, and Bayer.

He once assisted a general manager in presenting his budget to his board. The GM had no Powerpoint presentation. He simply talked about previous events and told the board about his future plans and the reasons behind them. He also explained what things would be like should his plans succeed. The chair simply asked what additional resources the general manager needed to achieve his goals faster. He was not questioned nor challenged. 

Speaker Shawn Callahan loves it when salespeople and leaders cultivate a passion for storytelling in their work. In fact, he believes that to move things forward, everyone at work must feel heard. Shawn also has the opportunity to assist CEOs and their employees in telling the story of their strategy. Several Fortune 500 organizations in London, New York, Singapore, and Australia have all benefited from Shawn’s knowledge and experience.

His expertise lies in assisting technically-minded leaders in identifying and communicating stories that capture the emotions of their technically-minded audiences and, as a result, empower people to take action.

Anecdote has earned its place as one of the world’s most seasoned and well-respected story-based communications companies. They have a presence in 22 countries and 11 different languages.